Collection: Curated Fashion

While our main fashion page showcases our entire catalogue of Korean apparel, the Curated Fashion collection is a carefully selected edit organised into three distinct style categories.  Whether you are looking for simple, everyday pieces or something more unique, you can choose your preferred style direction first and browse products that share a similar aesthetic.

If you are looking to build a highly versatile, effortlessly chic wardrobe, our best advice is to explore our Capsule Wardrobe collection. This selection focuses on pieces that can be mixed, matched, and layered endlessly, like the Artinary Pin Stripe Shirt or casual classics like the Basethread Lightweight Turtleneck Knit.

The Kinda Unique collection is curated specifically for those who love to make a subtle statement and appreciate independent designer details that you won't find on the standard high street. This selection features asymmetrical silhouettes, unique structures and handmade details. If you are looking for something out of the ordinary, we advise you to check the Malen Unisex See-Through Layered Pants, the Teterot Salon Ice Field Dress or the Eden Bin Ring #001.

Korean sizing can vary from standard UK sizing, with some brands favouring oversized silhouettes while others offer a more petite fit. To ensure the best fit, we recommend checking the detailed flat-lay measurements provided on each product page and comparing them with similar items you already own. However, if the sizing doesn't fit, we also offer hassle-free exchanges for size and colour of the purchased product. Please check our exchange policy for more information.

Many pieces in our Curated Fashion collection are designed for year-round wear, as they can be easily layered or worn on their own. However, to perfectly mirror the changing seasons, we have curated a separate collection of products that can match the weather accordingly. During spring and summer, our Softcore collection focuses on lighter fabrics, softer silhouettes, and playful details. In the colder months, it transitions into Cosycore, featuring warm knitwear, soft pullovers, scarves, gloves, and other winter favourites.