Find your perfect match with our curated collection of Korean foundations. Explore a wide range of shades and finishes, from cult favourites like the TIRTIR Mask Fit Red Cushion to skincare-infused formulas such as the Village 11 Factory My Skin Fit BB Cream, designed to keep your complexion looking fresh and comfortable throughout the day.
Whether you prefer light, buildable, or full coverage, discover K-Beauty foundations that create a smooth, natural-looking base while helping you achieve everything from an everyday complexion to the signature glass skin finish.
Why is the TIRTIR Mask Fit Red Cushion going viral worldwide?
The TIRTIR Mask Fit Red Cushion has taken the global beauty community by storm for two major reasons: its unparalleled 72-hour staying power and its groundbreaking inclusivity. It is the first-ever Korean cushion foundation to offer an expansive 40-shade range, breaking the traditional boundaries of K-Beauty base makeup. Formulated with hyaluronic acid and nourishing botanical extracts, it provides a natural, semi-matte coverage that perfectly blurs blemishes and redness while remaining entirely transfer-proof.
What is the correct way to apply Korean cushion foundations?
The golden rule of Korean cushion foundations is to press and pat, never swipe or drag. Gently press the provided puff down once or twice into the sponge. Before touching your face, dab the puff onto the inside of the flip-cap to evenly distribute the liquid and remove any excess. Starting from the centre of your face (where you typically need the most coverage), lightly tap and bounce the puff outward. This pressing motion forces the pigment to melt seamlessly into your skin rather than sit harshly on top, thereby preventing any signs of cakiness.
* Malkn Tip: For a truly flawless finish, always apply your cushion foundation on a deeply moisturised face. Before applying any makeup, prep your skin with toner, serum, moisturiser and SPF.
Do I still need sunscreen if my Korean foundation or BB cream has SPF 50+?
Yes. Even if your Korean foundation or BB cream contains SPF 50+, you should still apply a dedicated sunscreen underneath your makeup. Although K-Beauty base products provide additional UV protection, it’s not sufficient enough to give you full coverage. To always stay protected from harmful UV rays, apply sunscreen as the final step of your skincare routine and before applying your foundation and BB cream.
What is the difference between a liquid foundation and a cushion foundation?
The main difference between liquid and cushion foundations lies in their format and application. Liquid foundations generally come in traditional bottles and offer greater control over coverage, making them ideal for creating a customised base. They are typically applied with a brush, sponge, or fingertips and are best suited for an at-home application. Cushion foundations, on the other hand, contain a lightweight liquid formula housed in a cushion with a sponge. They are applied using the included rubycell puff, which helps distribute the product evenly across the skin. Their lightweight texture creates a breathable, natural-looking finish and makes them perfect for quick touch-ups throughout the day.
Why are cushion foundations so popular in Korea?
Cushion foundations have become a K-Beauty staple because they perfectly align with the fast-paced Korean lifestyle and the cultural preference for a natural, healthy complexion.
They dramatically cut down on morning prep time, allowing you to achieve an even base in seconds with a simple ‘press and pat’ motion. Second, they cater heavily to the iconic ‘glass skin’ aesthetic, delivering a fresh glow that heavy liquid foundations can sometimes mask. Finally, because Korean beauty places an incredibly high priority on UV defence, some cushions also include high SPF protection, making them ideal for midday reapplication. Among the Korean cushion foundations at Malkn that include SPF, we have the TOCOBO Apple Dewy Fit Cushion.
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